

Coming soon
Most spray tan inquiries arrive after hours — late evenings, weekends, in the moments clients are scrolling Instagram and deciding to book. Bronzly's AI receptionist is a voice agent we're building to pick up those calls when you can't — qualifying new clients, booking appointments straight into your calendar, and escalating anything ambiguous to you with full context. It's in development now and not yet live. In the meantime, Mocha — Bronzly's in-app AI assistant — already handles your client messages and books incoming requests.
A client calls at 11pm asking if you have weekend availability. The AI will check your calendar, propose open slots, and book the one the client confirms — deposit processed via Stripe, confirmation sent. You wake up to a booking on your schedule.
For first-time bookers, the AI will capture the intake fields you actually need before they arrive: special occasion, desired depth, prior spray tan experience, Fitzpatrick type, allergies. By the time the appointment starts, you'll already know what to spray.
A client needs to move Friday to Saturday. The AI will confirm availability, apply your cancellation policy, process any deposit transfer, and update the calendar. The client gets a confirmation; you get a notification — no thumbs required.
Three weeks after a tan, fade is real. The AI will send a tasteful “ready for your next tan?” nudge with a one-tap rebook link. Today, Bronzly's automations already handle appointment reminders and post-rinse aftercare check-ins.
The traditional answer to “I can't keep up with bookings” is hiring a part-time front-desk receptionist. The math is rough on a solo or small studio — which is exactly why the AI receptionist is on our roadmap. Here's the comparison we're designing it against.
| Line item | Part-time human | Bronzly AI |
|---|---|---|
| Monthly cost | $1,500 - $2,500 | Pricing at launch |
| Hours covered | 20 - 30/week | 24/7 |
| Booking accuracy | Depends on training | Configurable rules |
| Sick days, turnover | Yes | No |
| Onboarding time | Days to weeks | ~30 minutes |
The AI won't be a replacement for a human in every studio — multi-artist operations with high in-person front-desk needs will still want a person at the desk. For solo artists and 1-to-3-artist studios, the cost gap is the reason we're building it. Human salary range based on US BLS data for part-time receptionists, beauty services subset.
When the AI receptionist launches, getting it live is planned to take about 30 minutes. Here's the flow we're building.
Choose voice and tone
Settings → AI Receptionist → Voice. You'll pick warm, casual, or professional, and the AI will match your tone on every call. You'll also be able to write a personal greeting for every first touch.
Configure which appointment types are AI-bookable
Some studios will let the AI book everything; others will restrict it to maintenance and express tans and escalate bridal and group bookings to the artist. Toggle per service.
Set escalation triggers
You'll add custom rules. “Escalate if client mentions wedding party of 5 or more.” “Escalate if client asks about pricing exceptions.” Anything matching a trigger will go straight to your inbox.
Review weekly transcripts
Each week, Bronzly will deliver a summary of the AI's conversations — what it booked, what it escalated, what it answered. Correct anything wrong, and the AI adapts.
The AI receptionist is being designed to be conservative. It will handle the 80% of inquiries that are straightforward and escalate the 20% that need human judgment. By default, it's planned to escalate:
Escalations will arrive in your Bronzly inbox with the full conversation context, a suggested response, and a one-tap “respond as me” or “let me write it” option.
Not yet — the voice AI receptionist is in development and coming soon. What's live today is Mocha, Bronzly's in-app AI assistant, which replies to client messages, answers booking questions, and books incoming requests for you. The AI receptionist will extend that to answering phone calls.
Once launched, it's planned to handle inbound calls and chat 24/7: booking new appointments, qualifying first-time clients (asking about skin type, special occasion, prior tans), processing reschedule requests, sending reminder follow-ups, and prompting rebooks at the end of a tan cycle. Conversations will escalate to the artist when the question is outside its capability — pricing exceptions, complaints, custom requests.
A part-time receptionist in the US typically costs $1,500 to $2,500 per month at 20 to 30 hours per week. The planned AI receptionist is designed to cover booking, qualifying, reschedules, and rebooks for far less — it won't call out sick, won't need scheduling, and will work through the night when most after-hours inquiries arrive.
Yes — it's being designed to be conservative. It will book, reschedule, and answer FAQs, but escalate anything ambiguous — pricing exceptions, refund requests, color complaints, custom appointments, anything where the right answer requires judgment. Escalations will land in the artist's Bronzly inbox with the full conversation context for one-tap follow-up.
Yes. While the voice AI receptionist is still coming soon, Mocha already drafts on-brand replies inside the app and books incoming requests that come through messaging — so you can respond in one tap rather than typing every reply yourself.
The voice AI receptionist is in development. In the meantime, Mocha already handles your client messages and books incoming requests inside Bronzly today.
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