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← Spray Tan Glossary

Post-Tan Review SMS

Automated SMS sent the day after a tan asking the client to leave a public review.

A post-tan review SMS is a neutral automated message sent after a spray tan asking the client for honest feedback. Every eligible client receives the same choices regardless of rating: private feedback can remain in Bronzly, explicit consent can allow a Bronzly review to display publicly, and a connected third-party review link can be offered without sentiment filtering. Studios should never condition a discount, reward, or service on leaving a review.

Related terms

  • Client RetentionPercentage of one-time clients who rebook within a defined window — the single largest revenue lever for spray tan studios.
  • Rinse ReminderAutomated SMS sent to the client at the correct rinse window based on solution applied.

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