Spray Tan Business

A spray tan business is any business that provides professional spray tan services to clients. The US has 18,000–22,000 spray tan businesses, segmented as ~70% solo artists or two-person studios, ~25% multi-staff single-location studios, and ~5% multi-location chains or franchises. Solo artists average $35,000–$140,000 in annual revenue; multi-staff studios commonly run $180,000–$500,000+. Top operating-cost categories: solution and supplies (~5% of revenue), rent or vehicle (mobile artists) (10–25%), payment processing (2.5–3%), software/SaaS (3–5%), insurance and licensing (1–2%), marketing (5–15%). Net margins for well-run studios typically range 20–40%. Most successful spray tan businesses build revenue on a foundation of repeat-booking memberships, deposit-protected appointment policy, and strong before/after photo marketing. Bronzly is the SaaS platform built specifically to operate this category.